After first providing the option to select iOS users in August, Twitter is now Make ticket spaces available to all iOS users In the US, while the option is now also rolling out to Android broadcasters as well, providing another option to monetize the app.
As you can see in these screenshots, Ticketed Spaces enables Spaces hosts to set a ticket price for their broadcasts, generating 97% of revenue and then back to the creator. This drops to 80% once an individual creator hits $50K in gross earnings (cumulative across ticket spaces and super followings), but there’s still plenty of potential to earn real money from in-app podcasts, with more Users are now able to access the option.
for the purpose of Qualifies for allotted space for ticketsHosts must be over 18 years old and have hosted three spaces in the previous 30 days before applying. Hosts also need at least 1,000 Twitter followers to make the cut.
The expansion builds on Twitter’s voice social push, which includes the addition of a new Spaces tab, which is also rolling out to more users, while Twitter is also looking to improve discovery of Spaces with new topic tags that help highlight broadcasts that are relevant, real-time to users. interested.
Expanding the program could help Twitter retain some of its best vocal talent, by providing them with additional incentive to broadcast in the app. Spaces can also provide greater access and viewability than a Clubhouse, which may also increase revenue as a result, another major lure for potential broadcasters in the application.
It’s still too early to say if Spaces will become a staple of the Twitter experience. Much of the early hype around the functionality has now died down, and while it serves a purpose, and can provide great value in some ways, it’s not clear if users will care about the social voice in the long run, especially once COVID restrictions are lifted, and people can From returning to regular social encounters, reducing the need for online contact.
But then again, there are some valuable use cases, and Twitter is also investing in the creators of Spaces as it looks to leverage the option and squeeze all the value it can from live audio rooms.
We’ll see if it’s still a thing – but either way, providing more opportunities for monetization can only help boost broadcaster acceptance.